our story

It all began with a conversation between two friends: Oz Kabala, a business consultant and storytelling expert, and Shlomo Shreibman, a social psychologist.

Oz, an entrepreneur and aspiring author, had been struggling to complete his book for four years. Despite his passion and knowledge, he kept delaying this important task. And it was killing him!

Sensing the psychological block, Shlomo asked Oz a simple question: “How long would it really take you to finish your book?”
Oz replied confidently: “Two weeks.”

Shlomo then made him a proposition: commit to a real deadline with a financial incentive. If Oz didn’t meet the goal, the agreed amount would be donated to a neutral charity. If he succeeded, he could use the money to reward himself.

Oz agreed, and that commitment changed everything. In just 12 days, the book was finished.

Our Vision

That experience inspired us to create Deadliner – a platform designed to help people like you achieve their goals. We believe that with a clear deadline and the right incentive, anyone can overcome procrastination and achieve success.

How We Do It

We combine psychology, motivation, and practical tools to create a system that works for you:

1. Set Your Goals and Deadline: Define a clear goal and a target completion date.
2. Add a Financial Incentive: Commit to an amount that motivates you to take action.
3. Get Support: Choose to work alone, with a personal coach, or as part of a supportive group.
4. Donate If You Don’t Succeed: If you miss your goal, the amount is donated to a charity of your choice.
5. Reward Yourself for Success: If you achieve your goal, the money is yours to enjoy as a personal reward.

What We Offer

1. Deadliner Tool: A free deadline management tool with a built-in financial commitment to help you stay on track independently.
2. Dedicated Coaches: Professional, personalized support to guide you throughout the process.
3. Work Groups: Join a team working together towards shared goals, with regular meetings and group support.

Join Us

Since founding Deadliner, we’ve helped dozens of companies, entrepreneurs, and individuals complete important tasks and realize their potential.

We invite you to join us, overcome procrastination, and take the next step toward achieving your goals.